The journey
From first touch to a thriving institute — chapter by chapter.
- 01
The referral
A neighbour parent forwards your number
Most tuition leads come from word-of-mouth — a parent shares your WhatsApp number. NurtureOS captures the chat as a lead the moment it lands in your business inbox, tagged with the source: 'Referral by Mrs Sharma'.
- WhatsApp Business inbox = lead source
- Auto-capture from incoming WA chats
- Track referral parent for thank-you rewards
- 02
The visit
Parents walk in, you book a trial in 30 seconds
Add the child's class, board, subjects and parent number — NurtureOS schedules a trial class with the right teacher and slot, and confirms over WhatsApp to both parents.
- Quick walk-in lead capture
- Trial-class scheduling with teacher availability
- Auto-confirm to both parents on WhatsApp
- 03
The enrolment
Monthly fees, the way parents actually pay
Most tuition runs on monthly fees. Send the first month's payment link on WhatsApp, set up auto-reminders for the next, and offer sibling or annual discounts in one click.
- Monthly fee plans with auto-reminders
- Sibling, annual and early-bird discounts
- UPI / card / netbanking payment links
- 04
The classroom
Daily attendance, same-day parent alerts
Teachers mark attendance from their phone. If a child is absent, parents get a WhatsApp ping the same hour — no more 'I didn't know my kid bunked tuition'.
- One-tap attendance from teacher app
- Instant absence WhatsApp to parents
- Monthly attendance reports auto-shared
- 05
The trust
Progress updates that parents actually open
Monthly progress notes, test scores, behaviour observations — sent on WhatsApp with the child's name. Parents see you care, your retention goes up, your referrals go up.
- Per-child progress updates on WhatsApp
- Test-score and assessment tracking
- Behaviour and teacher notes
- 06
The renewal
Re-enrolment that doesn't need a phone war
Term-end? NurtureOS sends pre-built renewal offers a month in advance — parents pay from the message, no calls needed.
- Renewal campaigns 30 days before term-end
- Sibling & loyalty discounts auto-applied
- One-tap renewal from WhatsApp
- 08
Owner view
Every number, every branch, on one screen
Open the owner dashboard each morning to see enquiries, conversions, attendance, fees collected and pending — sliced by branch, course or counsellor. No more chasing spreadsheets from your team.
- Daily / weekly / monthly rollups
- Branch-wise and counsellor-wise leaderboards
- Fee collection vs target tracking
