Vertical CRM for Training Institutes
Admissions & Lead Execution
Every enquiry is captured, routed, followed up, and converted systematically. No lead leakage. No missed follow-ups. Just consistent admissions execution.
- New action triggered automatically
- Reminder sent to counsellor
- Lead moved forward in pipeline
01 · Sales
Capture leads from everywhere
Leads come from many sources, not just ads. Nurture captures them all and brings them into one unified pipeline.
Meta Ads & webforms
Leads from Facebook, Instagram ads, and website forms flow in automatically. No manual entry needed.
Emails & portals
Capture enquiries from education portals, website contact forms, and email enquiries seamlessly.
Excel imports & manual entry
Bulk import leads from Excel or add walk-in enquiries manually. All leads in one place.
02 · Sales
Purpose-built kanban board
Unlike generic CRMs, the Nurture Board is designed for how training institutes actually work — courses on the left, stages in the middle, batches on the right.
Course-specific pipelines
Each course has its own pipeline. Select a course to see all its leads. Context stays intact.
Batch drop zones
Nurture leads through stages and drop them directly into batches with real-time seat availability.
Lead cards with full context
Every lead card shows source, course interest, contact details, and complete interaction history.
03 · Sales
Route, assign & execute
Admissions teams need execution, not just lead storage. Nurture ensures every lead gets the attention it deserves.
Workflow-based routing
Auto-route leads based on course, branch, or source. The right counsellor gets the right lead instantly.
Lead assignment to reps
Assign leads manually or automatically. Track who's handling what and their performance.
Follow-up reminders
Set reminders, get notifications, and ensure every lead is followed up on time.
Included features
What you get
Everything you need to transform your institute operations.
- No lead leakage, every enquiry captured
- Consistent admissions execution
- Works out of the box, no setup required
- Course context preserved throughout
- Capture from Meta Ads, webforms, emails, Excel
- Automatic lead routing and assignment
- Complete activity trail for every lead
- Track counsellor performance with metrics
- See conversion rates by source and course
- Call directly from the system with recordings
Explore more
Other features you'll love
Ready to streamline your operations?
See how Nurture can help your institute run more efficiently.